by Sommer Poquette | Aug 12, 2020 | Social Media Tips
Social media automation can save a business time, but sadly, it can hurt business if not done correctly. Posting on multiple networks in the same way at the same time is not useful for a business. The reason being that each platform and the audience that uses the...
by Sommer Poquette | Aug 12, 2020 | Marketing Strategy
What is a social media audit, and why is it important? Simply put, a social media audit is a review of what is working and what can be improved across your social media channels. The word “audit” seems scary and intimidating, but it comes down to...
by Sommer Poquette | Jul 30, 2020 | Facebook Marketing
As a business owner, you can’t afford to ignore Facebook. More people use Facebook than any other social media platform in the world. There are over 2 billion active users, meaning they are logging onto Facebook regularly. People take their mobile devices to the...
by Sommer Poquette | Jul 15, 2020 | Marketing Strategy, Social Media Tips
According to Influencer Marketing Hub, there are more than 75 social media sites in 2020. It would be impossible to create, optimize, and manage so many social media platforms for business. It would cost a fortune even to outsource the management. So how do you decide...
by Sommer Poquette | Jul 15, 2020 | Marketing Strategy, Social Media Tips
As a small business, where should you be investing your time and energy when it comes to social media marketing? This is a question, Keep it Real Social, a social media marketing agency, is often asked when we begin consulting with clients or teach a workshop. The...
by Sommer Poquette | Jul 9, 2020 | Facebook Marketing, Social Media Tips
Social networking sites are constantly evolving. The most popular are tweaking their algorithms regularly, introducing new features, and eliminating ones they deem as not working. All of this change means that marketers who use the platforms must keep up. One great...