SludgeHammer Group
SludgeHammer Group Ltd.’s mission is to help solve the world’s wastewater treatment problems by providing safe, environmentally appropriate, efficient, and effective microbial biotechnology for residential, community, industrial, and marine use
CHALLENGE
When SludgeHammer Group came to Keep It Real Social, they were looking for more than just social media marketing support. They needed help across multiple areas, including graphic design, digital advertising, photography, and overall brand messaging. As a company operating in a very specific biotechnology niche, one of their biggest challenges was finding a marketing partner who could truly understand their solutions and communicate them clearly. It was essential to work with a team that could grasp the technical side of the product while translating it into marketing that was easy to understand, visually strong, and aligned with the SludgeHammer brand.
SOLUTION
The solution was to build a thoughtful social media strategy focused on increasing campaign awareness organically while clearly educating the audience on SludgeHammer’s unique technology. Alongside social content, we supported their SEO efforts to strengthen search visibility and long-term discoverability. We also developed print materials to help communicate SludgeHammer’s value to potential partners and industry contacts. To round out the strategy, we launched targeted digital ad campaigns designed to generate qualified leads and drive partnership opportunities.
RESULTS
The results have been outstanding. Since working together, SludgeHammer has gained thousands of new organic followers, reached millions of impressions across social platforms, and social media is now a top-five traffic source, driving visitors to their website. Paid social campaigns also generated more than 450 qualified leads between 2024 and 2025.
In addition, the SludgeHammer brand has been elevated through upgraded brochures, distributor marketing materials, conference-specific marketing pieces, and large-format conference banners, creating a more polished and consistent presence across both digital and in-person touchpoints.
Directly from the client when asked about ROI:
“A stellar return on investment and a strong digital presence across social platforms.”
WHAT THE CLIENT HAS TO SAY
What have been some of the benefits of working with KRS?
KRS understands our customers’ needs. Quickly understood and articulated our niche in biotechnology and solutions. Was able to interface with our direct trade clients on social media platforms and deliver a high-quality, concise message specific to the SludgeHammer brand.
What are a few things you love about working with KRS?
Excellent customer service, adapting to and supporting our abnormal scheduling needs. Ability to support impromptu needs/services for graphic design and social enhancements. Ability to quickly comprehend and articulate our niche biotechnology, solutions, and overall business.
What would you say to other people considering us?
If you don’t know about KRS, you should! If you’re not working with KRS, you need to be!! KRS will take you to the next level!! Professional, Timely, Creative, Responsive, and Elite!!
“Keep it Real Social is fantastic at taking your vision for your brand and translating it into a full-blown social media strategy. Sommer has more than just good instincts; she has valuable experience and insights—with data to back them up!”
Ready to get started?
Contact us today to start the conversation. We’d love to hear more about your business and needs for social media marketing and how we might be able to help you grow.