by Sommer Poquette | Feb 19, 2025 | Marketing Strategy, Small Business, Social Media Tips
Many business owners believe that social media alone is the key to solving all their marketing challenges. If they post on Facebook, clients will come flocking. If only it were that simple. While social media is a powerful tool, it represents just the top of your...
by Sommer Poquette | May 29, 2024 | Email Marketing, Facebook Marketing, Google My Business, Instagram Marketing, Marketing Strategy, SEO
Growing up, going into Downtown Petoskey was a big deal. We would go to the pharmacy, the JCPenny on the corner for our clothes, Ben Franklin’s for craft supplies, visit Jespersen’s for Pie and walk the streets window shopping. Sometimes, I could convince...
by Sommer Poquette | May 13, 2024 | Content Marketing, Email Marketing, Facebook Marketing, Instagram Marketing, Small Business
Summer is on its way, and to help small businesses get a jumpstart on their social media planning, we’re thrilled to present a guide to upcoming summertime holidays and celebration days. We include suggested hashtags, innovative social media content ideas, and...
by Sommer Poquette | Mar 25, 2024 | Facebook Marketing, Online-Reputation-Management, Small Business
In an era where digital presence is intertwined with business success, the rise of social media hacking poses a significant threat to small businesses. With every passing day, the digital landscape sees an alarming increase in the number of hacking attempts, directly...
by Sommer Poquette | Dec 28, 2023 | SEO, SEO Posts, Small Business, Social Media Tips
How can small businesses harness the power of online searches to attract more clients? Enhancing your online presence through a robust Google Business Profile and leveraging local listing services is key. Why Google My Business Matters A staggering 70% of online...
by Sommer Poquette | Nov 27, 2023 | Content Marketing
The holiday season is busy for small business owners, especially retailers. To help make life easier, we’ve created a list of copy-and-paste social media captions with popular hashtags for small business owners to use. Just snap your photo and choose the caption...
