5 Marketing Post Ideas for Valentine’s Day

by Sommer Poquette | Jan 21, 2026 | Content Marketing, Facebook Marketing, Instagram Marketing, Small Business, Social Media Tips

Valentine’s Day is more than a “Hallmark” holiday—it’s a powerful opportunity for your brand to build genuine connections with your audience in memorable, authentic ways. You don’t need a big budget or complex campaign. Instead, focus on sharing your personality and...

Common Marketing Mistakes to Avoid

by Sommer Poquette | Jan 20, 2026 | Content Marketing, Facebook Marketing, Marketing Strategy

Over the years, we’ve worked with hundreds of small businesses, and they all want the same thing: to tell their story and share what they sell or do with their ideal client. They have the best intentions, but their specialty is running their business, not marketing...

Canva AI Prompts for Small Business Marketing

by Sommer Poquette | Nov 17, 2025 | Branding, Marketing Strategy, Small Business, Social Media Tips

If you use Canva for your small business, you may have tried its new AI tools. At our marketing agency, we utilize features such as Magic Write, Magic Design, Magic Eraser, and Resize, which work best with clear and detailed prompts. Here are some useful AI prompts...

Make the Most of Fall Marketing: Ideas for September Through December

by Sommer Poquette | Sep 22, 2025 | Content Marketing, Marketing Strategy, Small Business, Social Media Tips

Fall is the perfect time to connect with your audience. September 22 marks the official start of fall, and the season runs until December 21. That’s three months to embrace the changing seasons and refresh your marketing efforts. Here are some ideas you can put...

The Pendulum of Marketing: What Changes and What Stays the Same?

by Sommer Poquette | Sep 18, 2025 | Content Marketing, Marketing Strategy

I’ve been working in marketing since 2008, and in that time, I’ve seen it all: platforms rise and fade, SEO “hacks” come and go, and algorithms shift overnight. Some trends stick, and many don’t. However, a few constants remain true, no...

From Idea to Post: My Process for Creating Social Media Content

by Maggie Grant | Aug 6, 2025 | Instagram Marketing, Small Business, Social Media Tips, Target Market, TikTok

Let’s be real: my brain is in overdrive 99% of the time. Ideas? Constant. Focus? Questionable. Structure? It’s a work in progress. My creative process isn’t neat, color-coded, or Pinterest-worthy. It’s scribbled notes, sudden inspiration, and jumping from one idea to...