LinkedIn is a bit different from Facebook or Instagram in that it’s focused more on businesses. But even the biggest business can sometimes be at a loss of what to post on their activity feed. Here are 50 ideas that may help inspire you to post.
- Use fill-in-the-blank posts (e.g. “If I had 1 million followers I would _________”) to get followers to comment.
- Take a beautiful photograph and add an inspiring quote.
- Share YouTube videos with inspirational content with your followers.
- Post a link to an old blog post.
- Post questions that your followers can answer quickly.
- Link to a guest post you contributed to on another site.
- Link to media articles you contributed to or were featured in.
- Share a helpful resource of your own or someone else’s valuable content.
- Share videos introducing yourself and your team.
- Link to a case study for your product or service.
- Share random tips or tricks with your followers.
- Share pictures of an industry event.
- Post a meme that people in your community can relate to.
- Link to a news story that inspired you.
- Share a work/life balance tip you’ve learned for balancing work-life, and family.
- Post book recommendations with your followers
- Share a sneak peek at an upcoming project.
- Post a picture of a happy customer along with a short testimonial.
- Recommend your favorite products that help you in your daily work, your top sellers, or the highest rated products.
- Share a funny video or image to get your customers to laugh.
- Share country-specific holidays, unusual holidays, and national holidays that are fun and creative (e.g. hot dog day, happiness day).
- Share photos of old logos, your first product, or your first website.
- Post your videos tips, inspiration, or resources.
- Recommend a colleague to your connections.
- Share trending topics.
- Share breaking industry news.
- Offer a free eBook, service, or template to help build your list and offer something of value.
- Post a controversial view, with care.
- Post images of behind the scenes people who work with you.
- Promote someone else’s complementary services or products with a link to them.
- Offer expert insights on a hot topic.
- Share a series of similar posts over a set number of days.
- Post an industry expert’s quote to a question you asked them.
- Start a conversation with an industry leader by tagging or mentioning them in your post.
- Promote an industry-related event, either live or online.
- Talk about a person or product that inspires you.
- Share photos from an event you attended in the past. Talk about how your company or brand has changed or grown.
- Post about a milestone you reached for your brand or business.
- Post links to a helpful LinkedIn Group.
- Share a funny or interesting story from your business life.
- Post about upcoming trends in your industry or niche
- Share a video interview you conducted with an industry expert.
- Share parts of an interview you did, pique your follower’s curiosity.
- Share a fascinating or shocking statistic about your industry or niche and talk about what it means going forward.
- Post creative and unexpected uses for your products.
- Link to one of your most popular blog posts with teaser content.
- Share a “quick start” guide to your product or service.
- Share an opinion on an issue.
- Answer your top questions that customers ask most often.
- Promote your own products or services.