Where to Go Online to Listen to Your Market

Where to Go Online to Listen to Your Market

On the Internet, it’s easy to find people asking questions, commenting, sharing content, and giving their opinions. These websites are a goldmine of opportunity for marketers. If you can find out where your target market is talking, all you need to do is listen....
Market Research 101

Market Research 101

Market research gives you a picture of your target market so that you can create and grow a business that meets their needs. You have to know the people in your market perfectly so that you can connect them to the products and services that are best suited for them....
Target Marketing 101

Target Marketing 101

No matter what type of business you have, you need a target market. There are people who want and need your products, and the goal of your marketing efforts is to connect with them. Without a clearly defined target market, you’re taking shots in the dark and...