by Sommer Poquette | Jan 3, 2023 | Email Marketing
Your sales lead list is your most important marketing tool. The people on the list gave you their contact information. That means they already have some knowledge of your business and interest that is compatible with your products or services. It makes your job easier...
by Sommer Poquette | Nov 11, 2022 | Email Marketing
‘Tis the season for shopping, and as a small business, a well-designed holiday email marketing campaign is critical for maximizing sales. First, we’ll look at why email marketing is so important. Then we will give you ideas you can implement in your own holiday email...
by Carie | Apr 12, 2022 | Email Marketing
It may not feel like it in Northern Michigan just yet, but spring is here! Spring is also a great time to look at how your business sales are going, since it is close to the start of the second quarter. If you are looking for creative spring-themed ideas to help boost...
by Sommer Poquette | Mar 10, 2022 | Email Marketing
Email marketing can be such a powerful tool for communicating with your customers. If you are using a marketing platform such as Mailchimp or Constant Contact and you aren’t getting the return you would like, consider doing these five things: Resend emails to...
by Sommer Poquette | Jul 28, 2021 | Email Marketing
Are you trying to grow your email or subscriber list for your small business, but having a hard time getting people to give you their contact information? Think about how many marketing-related emails you get as a consumer. If your email box is anything like mine, you...
by Sommer Poquette | May 26, 2021 | Email Marketing
Have you ever hit send on an email and within seconds realized you forgot something in the email? It happens more often than you think. We are all human, and mistakes happen, but to help you prevent errors in your next marketing email, here is a checklist that you can...