by Sommer Poquette | Mar 24, 2019 | LinkedIn Marketing, Marketing Strategy, Social Media Tips
Since you’re not approaching LinkedIn with a sales approach mindset, you need to make every aspect of this platform work to your advantage in order to both attract prospective clients and then convince them that you are the expert they’ve been searching for. One way...
by Sommer Poquette | Mar 23, 2019 | LinkedIn Marketing, Marketing Strategy, Social Media Tips
LinkedIn is the premier social media platform for professionals in all industries. With over 260 million monthly users, you have quite a large base to develop new connections and build relationships with potential clients. However, there are several LinkedIn “sins”...
by Sommer Poquette | Mar 22, 2019 | LinkedIn Marketing, Marketing Strategy, Social Media Tips
With 260 million monthly active users, LinkedIn may seem like your pot of gold at the end of the rainbow. Who wouldn’t want the opportunity to sell their product or services to 260 million people? Let’s remember, however, that LinkedIn is NOT about sales: It’s about...
by Sommer Poquette | Mar 21, 2019 | LinkedIn Marketing, Marketing Strategy, Social Media Tips
If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers, and solopreneurs looking for...
by Haley Rummer | Feb 2, 2019 | Pinterest Marketing, Social Media Tips
As with other social media platforms, Pinterest offers businesses the opportunity to promote their content through a paid option. If you have an advertising budget for your brand, you may wonder if it’s worth putting forth the revenue on Pinterest ads. There’s likely...
by Haley Rummer | Jan 30, 2019 | Pinterest Marketing, Social Media Tips
Pinterest has become popular as both a social network and as a source of referral traffic. You may be using it for your business, but are you getting the most out of that use? If you’re not pinning to group boards, you’re missing out on a huge audience that goes well...
