by Sommer Poquette | Nov 15, 2018 | Marketing Strategy, Social Media Tips
While the Internet offers a wide variety of places to conduct market research, the kind of data you get can be somewhat limited. Online market research is no substitute for face-to-face contact with your customers. Additionally, not all segments of the population...
by Sommer Poquette | Nov 14, 2018 | Target Market
On the Internet, it’s easy to find people asking questions, commenting, sharing content, and giving their opinions. These websites are a goldmine of opportunity for marketers. If you can find out where your target market is talking, all you need to do is listen....
by Sommer Poquette | Nov 13, 2018 | Email Marketing, Target Market
Email is a great way to do market research. It’s cheap, easy, and the results are fast. If you have an email list, you already have a pre-screened sample of your target market. By simply signing up, those people have expressed interest in your products. Here are...
by Sommer Poquette | Nov 12, 2018 | Social Media Tips, Target Market
Your blog offers a wonderful way to interact with your target market and learn about their thoughts, feelings, and buying habits. Blogs are actually a form of social media that should be used to interact with your audience. If you use your blog well, you can find out...
by Sommer Poquette | Nov 11, 2018 | Email Marketing, Marketing Strategy
The quality of your market research data is only as good as your sample and the questions you ask. Ask the wrong questions or the wrong people, and all of your efforts will be in vain. If you conduct your online survey correctly, you can gain valuable information...
by Sommer Poquette | Nov 10, 2018 | Email Marketing, Target Market
Market research gives you a picture of your target market so that you can create and grow a business that meets their needs. You have to know the people in your market perfectly so that you can connect them to the products and services that are best suited for them....
