by Sommer Poquette | Aug 26, 2021 | Content Marketing, Social Media Tips
If you are a small business owner and you have a presence on social media, it’s not only important to post new content, but it is also necessary to engage with your audience and get your followers to engage back with you. One of the best ways to get your followers to...
by Sommer Poquette | Aug 4, 2021 | Content Marketing
Did you know that showing up online in searches not only means using the correct keywords in your text, but also using appropriate keywords in your image descriptions? Research has shown that 38% of Google’s Search Engine Results Page shows images, and this statistic...
by Sommer Poquette | Jul 8, 2021 | Content Marketing, Social Media Tips, Website Development
If you own a retail store where people come in and purchase from you, you may think that there is no reason for your small business to have a blog. I challenge you to rethink this. Having a blog and staying active on it can bring in more customers to your business....
by Sommer Poquette | Jun 16, 2021 | Content Marketing
If your small business has a big event or major announcement, sending out a press release can be an excellent way to get the word out. A press release is an official statement delivered to the media that provides information on a major announcement or event. A press...
by Sommer Poquette | Apr 29, 2021 | Content Marketing, Instagram Marketing, Social Media Tips
If you are a marketer, you understand the importance of using visual materials to grab a customer’s attention. About 90% of the information a person receives daily comes from visual perception. Visual materials are significant when it comes to promoting on...
by Sommer Poquette | Apr 22, 2021 | Content Marketing, Website Development
If you are looking to start a blog, or if your current blog isn’t getting you the results you want, you may be leaving out some essential steps. Believe it or not, there is a science to creating and getting more eyes on your content. Here are six things you should...