by Sommer Poquette | Aug 24, 2020 | Facebook Marketing, Online-Reputation-Management
Facebook is probably the world’s most popular social networking site. If you are working online, you don’t need to have a presence there, but considering that millions of people of just about every demographic use it – why not? One issue with Facebook is that so many... 
by Sommer Poquette | Mar 28, 2020 | Online-Reputation-Management, Social Media Tips, Website Development
If you did an audit of various websites, you’d quickly see that not every page that does on-page SEO well ranks well. They may have chosen keywords wisely and optimized their content yet they are buried deep down in the search results while other sites rank higher.... 
by Sommer Poquette | Jan 22, 2019 | Online-Reputation-Management
As long as a comment is legitimate, it’s best to respond to it rather than delete it. People have probably already seen it and your response can help to show that you care about your customers. Plus, once you have your protocols established, it will be easy to... 
by Sommer Poquette | Jan 21, 2019 | Online-Reputation-Management
Here are the steps and best practices for dealing with negative content online: Identify the Source Where is the negative comment coming from? Start by identifying the source. Is it genuine or not? If it’s a troll or someone who revels in attacking people and... 
by Sommer Poquette | Jan 18, 2019 | Online-Reputation-Management
Now that you have your plan for creating a good reputation online, you need to maintain control over it. Controlling Social Media Make sure that you have and maintain a profile on every social media platform your target audience uses. First, you need to find out which... 
by Sommer Poquette | Jan 18, 2019 | Online-Reputation-Management, Social Media Tips
The final step is to start creating and publishing your content. You discover what works and what doesn’t through trial and error. If one piece of content garnered a great response, you should figure out why and try to replicate its success. This doesn’t...
