by Sommer Poquette | Mar 31, 2020 | SEO, Social Media Tips, Target Market
The best SEO campaign and high rankings won’t help you if you don’t take user behavior and preferences into consideration. It starts with things as simple as what keywords and phrases you choose to rank for. If you pick something that your ideal customers and client...
by Sommer Poquette | Mar 26, 2020 | Marketing Strategy, SEO, Website Development
Trying to get traffic to your website without a solid plan is a bit like driving around with a vague destination in mind and no clear directions on how to get there. You may eventually make it to your destination, but it will take a lot longer and require more effort...
by Sommer Poquette | Dec 4, 2019 | Google My Business, SEO, Social Media Tips
There is buzz about the recent Google update they are calling Bedlam. The update focused on neutral matching. So what does this mean? The update is focused more on business descriptions and content versus keywords in a business name. Google search is a service. We are...
by Sommer Poquette | Aug 23, 2019 | Google My Business, SEO, Social Media Tips
Google SEO and local search. This is a topic I’m passionate about. When Natalie Eckdahl asked for me to join her as an expert on Google SEO and local search for her BizChix podcast, I said, “Sign me up!” I’ve listened to every episode of the BizChix podcast, I’m an...
