by Sommer Poquette | Dec 1, 2022 | Content Marketing, Marketing Strategy
Content pillars are the foundation of your digital marketing strategy. They drive traffic to your website by improving SEO, giving your content focus, and acting as building blocks for additional content. What are Content Pillars Content Pillars are educational,...
by Sommer Poquette | Nov 11, 2022 | Email Marketing
‘Tis the season for shopping, and as a small business, a well-designed holiday email marketing campaign is critical for maximizing sales. First, we’ll look at why email marketing is so important. Then we will give you ideas you can implement in your own holiday email...
by Sommer Poquette | Nov 1, 2022 | Google My Business
We can’t grow as a business or person without constructive feedback. Word-of-mouth advertising is one of the most valuable forms of advertising. Today, reviews are the new digital version of word-of-mouth advertising. Research states that 98% of people read...
by Sommer Poquette | Oct 26, 2022 | Small Business, Social Media Tips
The Holidays are fast approaching. If you aren’t already, it’s time to start implementing your holiday marketing plan. For many small businesses, social media is the most effective way to reach your target audience. Here at Keep It Real Social, we have...
by Sommer Poquette | Oct 13, 2022 | Instagram Marketing
Instagram Stories draw more than 500 million users every day. They receive more engagement than photo posts in the original Instagram feed. Posting to Instagram Stories also increases the overall reach of your Instagram account. To succeed on Instagram, you need to...
by Sommer Poquette | Oct 4, 2022 | Google My Business, SEO, SEO Posts
An optimized business listing description plays a vital role in consumers finding a business when they search. When added to a Google Business Profile, LinkedIn, or any online listing, a company description is often ovelooked. Follow these simple tips to create a...