by Sommer Poquette | May 29, 2024 | Email Marketing, Facebook Marketing, Google My Business, Instagram Marketing, Marketing Strategy, SEO
Growing up, going into Downtown Petoskey was a big deal. We would go to the pharmacy, the JCPenny on the corner for our clothes, Ben Franklin’s for craft supplies, visit Jespersen’s for Pie and walk the streets window shopping. Sometimes, I could convince...
by Sommer Poquette | Jul 18, 2023 | Google My Business, SEO
Optimizing local business listings can be a daunting task, given the plethora of ranking factors involved. But fret not! Here are 10 simple yet effective tips for optimizing your business listings: Maintain NAP Consistency: Ensure your business name, address, and...
by Sommer Poquette | Feb 28, 2023 | Google My Business, SEO, Small Business, Social Media Tips, Target Market
Google Maps has become a crucial tool for small businesses to attract customers and drive foot traffic to their storefronts. However, not all small businesses appear on Google Maps, which can significantly affect their online visibility. Here are five things small...
by Sommer Poquette | Nov 1, 2022 | Google My Business
We can’t grow as a business or person without constructive feedback. Word-of-mouth advertising is one of the most valuable forms of advertising. Today, reviews are the new digital version of word-of-mouth advertising. Research states that 98% of people read...
by Sommer Poquette | Oct 4, 2022 | Google My Business, SEO, SEO Posts
An optimized business listing description plays a vital role in consumers finding a business when they search. When added to a Google Business Profile, LinkedIn, or any online listing, a company description is often ovelooked. Follow these simple tips to create a...
by Sommer Poquette | Aug 16, 2022 | Google My Business, SEO
All local businesses want to get more business in the door. To do this, they need to be visible online. If a company is not visible online, does it even exist? 97% of consumers search for products, services, and businesses online. You want them to find your business...