by Sommer Poquette | May 29, 2024 | Email Marketing, Facebook Marketing, Google My Business, Instagram Marketing, Marketing Strategy, SEO
Growing up, going into Downtown Petoskey was a big deal. We would go to the pharmacy, the JCPenny on the corner for our clothes, Ben Franklin’s for craft supplies, visit Jespersen’s for Pie and walk the streets window shopping. Sometimes, I could convince...
by Sommer Poquette | May 13, 2024 | Content Marketing, Email Marketing, Facebook Marketing, Instagram Marketing, Small Business
Summer is on its way, and to help small businesses get a jumpstart on their social media planning, we’re thrilled to present a guide to upcoming summertime holidays and celebration days. We include suggested hashtags, innovative social media content ideas, and...
by Sommer Poquette | Dec 12, 2022 | Instagram Marketing
Ring in the New Year and up your Instagram game. The social media landscape has changed a lot over the last year. Static content in feeds doesn’t draw eyeballs like it once did. Reels and Stories are where you’ll find followers and potential new customers...
by Sommer Poquette | Oct 13, 2022 | Instagram Marketing
Instagram Stories draw more than 500 million users every day. They receive more engagement than photo posts in the original Instagram feed. Posting to Instagram Stories also increases the overall reach of your Instagram account. To succeed on Instagram, you need to...
by Sommer Poquette | Sep 2, 2022 | Instagram Marketing
The Instagram algorithm can be a tricky thing to figure out. It’s always changing. If you use Instagram to promote your small business, creating engaging content should be a priority. One thing that always helps with engagement is getting people to comment on your...
by Sommer Poquette | Mar 3, 2022 | Instagram Marketing
With over 500 million active daily users on Instagram, there’s no question the platform can be beneficial for your small business. Creating posts on Instagram about the products and services you are selling can help bring more sales to your business. If you use...